COMPETITOR DATA ANALYSIS
Knowing how your competition is doing is an important part of keeping an edge in the market. We can help you analyze your competitors effectively and efficiently.
Decisions That Give You the Advantage
As the business intelligence (BI) field continues to grow and advance, so too does the role of the business intelligence analyst. In order to be successful, analysts must be able to understand and utilize data from a variety of sources, including their competitors. By understanding your competitor’s business, you can make better decisions about your own business.
We can help make this process easy and seamless by helping you find the data sources, automating their collection and creating the tools you need to give you a big advantage in the marketplace and help you keep your business one step ahead of the competition.
How to Effectively Implement Competitor Analysis
Here are four tips on how to gain competitive insight by creating business intelligence tools using competitor data:
01
Know what data to collect
The first step is to identify what type of data will be most useful in understanding your competitors. This may include financial data, customer data, marketing data, or even data on the competition’s internal processes.
02
Collect data from a variety of sources
Once you know what type of data you need, it’s important to collect it from a variety of sources. This will help to ensure that the data is accurate and comprehensive. Sources might include financial reports, customer surveys, press releases, and company websites.
03
Clean and organize the data
Once you have collected the data, it’s important to clean it and organize it in a way that makes it easy to analyze. This may involve creating spreadsheet or database tables, or using data visualization tools to create charts and graphs
04
Analyze the data
Finally, it’s time to put the data to use and gain insights into your competitor’s business. This may involve comparing financial data, analyzing customer survey results, or looking for trends in the marketing data.
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Let's get together to understand what cloud data management services and data visualization tools your Utah or U.S. business is looking for and where you're at in the process.
